Sales Funnel For Coaches

Product + Social Media Post = OFFER

Instead, you need to think of it on a sliding scale:

The higher the ticket price, the more you need to add social proof; added-value tailored options such as payment plans (not for every coach); high-value extra products and special offers—all while tailoring these exactly to your perfect client.[/text_block]

Product + Landing Page + Options + Bonuses + Proof = OFFER

In short, you don’t just need a series of offers or products:

You need a professionally-planned and researched sales funnel, starting with ways to attract your broadest audience, and ending up with your high-end options such as one-on-one coaching and deluxe, all-inclusive VIP retreats.[/text_block]

• The life cycle of your average client—will your client make it all the way through to your high-end offers?
• Income range—at what point in the funnel does she have to financially opt out?
• Retention strategies—can you prolong her stay in your funnel? Offer payment options?
• Demonstrate the return on any further investment will outweigh current sacrifices?
• Exactly what will tie her to you and cause her to stay?

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A simple bonus as offering to include a copy of your signature ebook can tip the scales towards purchases.

Creating a sales funnel into what you already do … becomes the game changer to working smarter not harder.[/text_block]